There are projects and professions where inexperience can be advantageous, like say when pioneering a new process to replace one that’s existed for a long period of time. A fresh perspective can be good, and that involves a greater time commitment and the costs that go along with that. In website development, experience adds great value and efficiency to a project.
Take for example, the scenario where a developer is asked to solve a complex communication challenge like sending SMS (read: text) messages from a website to a users mobile phone. The first person who solved that spent close to 7 months sorting through that problem before a solution was fully developed. Today, that same code can be re-purposed from a public code library to be deployed with 2-3 days of work. That’s a massive savings.
A website must be more than just appealing to the eye and intuitive to use. It must be:
- Built with the essential elements so Google can find it
- Architected so Google can find it
- Built with the required elements in place so Google will index it’s pages and show it in search results – this is known as SEO, or Search Engine Optimization
- Designed to achieve the goals of the customer (e.g. orders, leads, informational, conversions, etc)
- Delivered in a timely manner
- Affordable
An experienced web developer refers to their personal code library to leverage solutions to problems which they have already solved. They avoid the pitfalls and delays associated with solutions that simply will not work, or are too time consuming. An experienced development agency works with its clients to explain the pros and cons of different approaches, and looks to maximize the benefit to the customer.
Experience matters in web development, always select an agency with real-world experience the various facets of running a business are understood. Look for a someone you can relate to.
We are a group of web developers, web designers, search engine optimization gurus, and content strategists who have learned by experience. Our team has experience solving problems. We own and operate our own properties, and we test our theories, strategies, and philosophies on those websites before we implement them for our Clients. We build everything with future expansion, SEO-friendly design architecture, mobile-readiness, and maintenance in mind as those are the things often over-looked by those agencies who do not own and operate their own websites.
